Conversion Rate Optimization (CRO) Audits
Conversion Rate Optimization (CRO) Audits
Conversion Rate Optimization (CRO) Audits
$750.00
Your Meta ad account should do more than impress with vanity metrics—it should deliver real revenue growth. That’s where we come in. Our Meta Ads Account Audit dives deep into every aspect of your account, from creative performance to audience targeting and account structure, pinpointing exactly where to optimize for maximum impact.

Overview

With over a decade of experience partnering with e-commerce businesses, we know that your Meta ad account should do more than just look good on paper. It’s time to ditch vanity metrics and focus on what really matters: real revenue growth.

Our Meta Ads Account Audit dives deep into every aspect of your account—from creative performance and audience targeting to account structure. We pinpoint exactly where to optimize, so you can unlock the full potential of your campaigns and start seeing the results you’ve been chasing.

What's included?

Creative Analysis

  • Hook rates, hold rates, and CTR insights—find out how your creatives stack up.
  • Detect ad fatigue and saturation, with actionable strategies to refresh your campaigns.
  • Recommendations for creative iterations to keep your ads performing at their peak.

Account Structure & Setup

  • Dynamic Catalog Setup: Ensure seamless integration and optimized product ads.
  • Meta Shops Analysis: Maximize conversions with a frictionless shopping experience.
  • ASC vs. Standard Campaign Analysis: Understand where and when to use each for the best results.
  • Testing Strategy:
  • Analysis of past creative tests to uncover what’s working and what’s not.
  • A clear framework for running future creative tests, tailored to your budget and goals.
  • Audience Analysis: Pinpoint your most valuable audiences, when to use broad, vs. ASC vs. retargeting audiences 
  • Precise Recommendations: Tailored advice on account structure and ad spend allocation for scalable results.

KPI Analysis

  • A detailed breakdown of your most critical performance metrics:
  • CPA (Cost Per Acquisition): Are you overspending or underspending?
  • ROAS (Return on Ad Spend): How efficiently are your campaigns driving revenue?
  • CTR (Click-Through Rate): Are your ads grabbing attention?
  • CPC (Cost Per Click): Are you paying too much for each interaction?
  • Insights on how these KPIs align with your business goals and where to focus for improvement.

Copy & Landing Page Insights

  • UVP (Unique Value Proposition) analysis to ensure messaging consistency across your ads and landing pages.
  • Landing page performance analysis: Is your site doing its part to convert traffic into sales?
  • Tactical recommendations to align creative, copy, and landing pages for a seamless customer journey.

Benchmarks & Recommendations

  • Tailored industry benchmarks to see how your campaigns compare.
  • Areas for improvement and strengths to double down on.
  • A mini-growth roadmap: Connect your business KPIs to Meta ad results with clear next steps.
  • Advanced breakdown of view-through vs. click-through conversions—know what metrics truly matter.

The Big Picture

  • A roadmap to profitable advertising, broken down into actionable steps.
  • Organized insights by section so you can implement changes without getting overwhelmed.

Bonus Add On: Meta Ads Creative Accelerator

Ready to supercharge your ad creative? Our Meta Creative Accelerator is the perfect add-on to ensure your campaigns stay fresh, engaging, and ready to convert. Here’s what’s included:

  • Copy That Converts: Headlines and ad copy designed to grab attention and drive clicks.
  • Creative Hooks: 10 fully crafted hooks and briefs, ready to hand off to creators for execution.
  • Scroll-Stopping Visuals: 5 static ad creatives designed to stand out in feeds.
  • Plug-and-Play Magic: Fully baked ideas you can put on repeat—ready to fuel your campaigns and keep your ads performing.

Turn Around Time

We don’t believe in dragging our skis. Your audit will be ready within 1 week—complete with a Loom walkthrough or recorded call to ensure you’re set up for success.

How It Works

  1. Purchase Online
  2. Add Us to Your Account: We’ll send you detailed instructions to grant access and schedule a kickoff meeting.
  3. Let Us Work Our Magic: We’ll dive deep into your account, and within a week, you’ll have a complete, actionable audit in your hands.
  4. Walk Through Your Results: Receive a personalized Loom walkthrough or recorded call to guide you through every recommendation.

Who Is This For?

D2C Brands:
Think your account could be doing better? Let us bring 20+ years of Meta experience to your business in just one week.

Agencies:
Need a second set of eyes on your client accounts? Looking to “wow” a new prospect? Our white-label audits are your secret weapon.

Media Buyers & DIYers:Confused about whether to run ASC campaigns or stick with traditional? Wondering if excluding existing customers is the right move? We’re here to provide clarity and actionable insights.

Why Choose Fall Line Digital?

  • Expert-Led Audits: With over two decades of experience, we’ve seen it all and know what works.
  • Tailored for You: Every audit is customized to your unique goals, industry, and KPIs.
  • Actionable & Fast: No long waits or jargon—just a clear roadmap to better performance in one week.
  • We still haven't found an account that doesn't need improving...
Fall Line Digital

Conversion Rate Optimization (CRO) Audits

$750.00

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST

GROW WITH THE BEST