Image of Building a Dual Career as a Pro Athlete and Marketing Leader with Robin Vieira Brower of Oiselle

Building a Dual Career as a Pro Athlete and Marketing Leader with Robin Vieira Brower of Oiselle

  • March 17, 2026
  • |
  • Team @ Fall Line Digital

In this episode of the Après Business Podcast, host Rebecca Babicz sits down with Robin Vieira Brower, professional trail runner and Marketing Director at Oiselle, to discuss the unconventional path of building a dual career as both a professional athlete and a marketing leader inside the same brand.

Robin shares how she approached Oiselle leadership about continuing her professional racing career while working in a senior marketing role, and how the company embraced the idea as a way to support women showing up as their full selves. What started as a bold personal conversation has evolved into a potential model for helping athletes develop business careers while they compete.

The conversation dives into the realities of balancing elite training with a full-time leadership role, including managing recovery, efficiency, and the mental load of performing at a high level in two demanding arenas. Robin also discusses her journey into skyrunning, her upcoming race season across the U.S. and internationally, and why pursuing ambitious goals—despite uncertainty—is essential to living fully.

The episode closes with reflections on vulnerability, ambition, and the power of building a community that supports women in pursuing multiple identities, careers, and passions.

Spotify

 

Quotables

Robin Vieira Brower

“There’s a world in which we can lean fully into that duality. As women we just have to work a little bit harder to create that world for ourselves.” 

“When I have a dream or a thought enters my mind, even if it doesn’t happen for a long time, I just want to try and see if it’s possible.” 

“I feel most alive when I’m competing at the highest level.” 

“Being a professional athlete and a marketing leader allows me to show up every day as my most real and honest self.” 

“Everything is a balance at the end of the day, but this is certainly one of the biggest balances I’ve experienced.” 

What You’ll Learn

  • How Robin Vieira Brower balances professional athletics with a leadership role at Oiselle

  • Why embracing dual careers can unlock more authentic performance and creativity

  • The physical and mental demands of elite skyrunning training

  • How efficient time management becomes essential when juggling multiple careers

  • Why representation and support systems matter for women in sport and business

  • The emerging structure of the U.S. Skyrunning Series and World Series competitions

Key Takeaways from This Episode
  • 1. Dual careers can be a competitive advantage
  • 2. Efficiency becomes essential when time is limited
  • 3. Support systems make ambitious goals possible
  • 4. Women shouldn’t have to choose one identity
  • 5. Passion fuels long-term performance

People and Resources Mentioned in This Episode
🔗 Connect with Robin
🔗 Connect with Becca